The UK data protection regulator has advised companies to prioritize individuals' privacy rights when using artificial intelligence (AI), or face potential fines and a loss of public trust in the technology. Information Commissioner John Edwards emphasized the need for companies to comprehensively safeguard customers' personal information while using AI, stating that violations of data protection regulations could lead to fines and possibly damage public trust. Global policymakers are increasingly concerned about the risks of AI, particularly following the rapid development of the technology after the release of ChatGPT by OpenAI, supported by Microsoft.